Which of the following is NOT one of the 4 P's of marketing?

The four P's of marketing, which form the foundation of marketing strategy, are Product, Price, Promotion, and Place. In this context, "Product" refers to the goods or services offered to meet consumer demand, "Price" involves the strategy behind setting a price that reflects the perceived value and demand, and "Promotion" encompasses the tactics used to communicate with the target audience and persuade them to purchase the product.

"Production," while a crucial aspect of the overall business operations, does not fall under the marketing mix as defined by the four P's. It pertains to the processes involved in creating goods or services, rather than the strategies used to market them to consumers. Therefore, identifying "Production" as not being one of the four P's is accurate, as it highlights a distinction between operational aspects and marketing strategies.